About us
Our Vision
Gear up to achieve your fitness goals with our top-quality apparel.
We partner with sustainable manufacturers who prioritize eco-friendly practices in their production.
The Performance Line
From our trusted suppliers to your home, learn how we bring you the best in sportswear.
Our Collections
Discover our premium sportswear collection, designed for performance, comfort, and style.
Get to know our experts
Passionate experts fueling our growth
Tony Fred
Chief Executive Officer
Founder and chief visionary, Tony is the driving force behind U\&Esportspk\. Sportswear. He loves to keep his hands full by participating in the development of the store's product offerings, marketing strategies, and customer experience.
Sarah Lee
Chief Marketing Officer
Mich is a seasoned professional with years of experience as the COO of U\&Esportspk\. Sportswear. He has played a key role in the company's success and is among the best minds in the industry.
Jordan Smith
Chief Product Officer
Aline is one of the iconic people in life who can say they love what they do. She mentors our team of in-house designers and looks after the community of sportswear enthusiasts.
Iris Joe
Chief Operations Officer
Iris is a financial expert with international experience. She helps us understand the numbers and improve our business operations. Her determination and professional acumen are driving our success.